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‘BlackBerry disappears after acquisition of smartphone market’
2013-09-24 10:49:36.0
shall abide by role as a niche player
2013-09-02 10:40:58.0
The turnover almost halved. This is evident from the final results that the company brought out Friday.
The net loss amounted to 965 million compared with a loss of $ 84 million a year earlier. Sales fell 49 percent to $ 1.6 billion. The Z10 does not hit with consumers, and the Canadian company decided to write off the stock. The manufacturer has lost a lot of ground to rivals such as Apple and Samsung in recent years. BlackBerry stayed long stick to phones with full keyboard, while the customer switched to the touch screens of peers.
“We are very disappointed with the results and have announced a series of far-reaching measures,” said CEO Thorsten Heins. The company releases include 4500 employees , approximately 40 percent of the total. According to the CEO create some activities “uncertainty”, but he stressed that BlackBerry is financially strong stands. The company has $ 2.6 billion in cash and debt.
Servers BlackBerry will focus on the business market, including the supply of servers. The company has so far installed more than 25,000 servers for the service BlackBerry Enterprise Service 10. In late July the counter was still at 19,000 pieces.
Majority shareholder Fairfax Financial Holdings sees are still with the company and want to get along with other investors of the stock market. The group offers $ 9 per share, BlackBerry valued at 4.7 billion dollars.
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