31 dec. 2013
Dec 31. 2013
News – “I’m focused on what BlackBerry was, I’m focused on what BlackBerry will be today and in the future.” The newly appointed CEO of the cases smartphone maker believes in the future and criticizes its competitors.
in November appointed from outside CEO John Chen put in an open letter to the future for BlackBerry apart. He also has to be more successful smartphone manufacturers. “It’s easy for competitors to promote focused on the business of the past. Negative stories about BlackBerry, but I’m not focused on what BlackBerry was, I’m focused on what BlackBerry today and will be in the future.”
“Do not be fooled ‘
in his open letter today, published by include CNBC,
Chen says that BlackBerry certainly not passe in the business market. “When it comes to enterprise, we are still the leader. Do not be fooled by the rhetoric of competition that claims that they are safer or that they have more experience than BlackBerry.”
For the way forward, the CEO outlines a smaller and more flexible company. Before that, the Canadian firm now also signed a production partnership with manufacturing giant Foxconn, which BlackBerry smartphones will fabricate for Indonesia “and other fast-growing markets.”
Seeking new markets
This
Chen also promises quality handsets at competitive prices. It is not known when and where the projections presented devices come true. The deployment of Foxconn should bring economies of scale and financial benefits for production and supply in any case. In developing countries like Indonesia BlackBerry has not been smeared reputation cases pioneer, noted tech blog Ars Technica in a critical review of
Chen’s open letter.
CEO John Chen says he has in the past two months laid the groundwork for new BlackBerry’s future, which will be reflected in the next few weeks:
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