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BlackBerry itself there might be waiting, says Blankesteijn. “They might argue that when no one is using their cell phones more, then they only software in the world, either. Hoping there yet to earn or some money to the user data it presents.”
In the first eight hours that the messaging was available, the app is downloaded five million times. But the dominance of WhatsApp for BlackBerry is a major barrier that the company should take to make.
are successful messaging
And that’s a big threshold, says Blankesteijn. Because it starts with the networks that users form themselves. “It pays for what users always use what everyone else already used. If I’m going to use the BlackBerry messaging system and you do not do that then we can reach each other harder. Whatsapp For us normal users no motivation to switch and therefore I do not think it really makes sense for BlackBerry. “
Homesick
The user data will earn a hefty mass BlackBerry users should bind. But that begs the question of what the business users looking for exactly. “Maybe people who have recently switched from BlackBerry to Android or iPhone for example. And maybe those people still pining for the messaging system. It started with BlackBerry ever with the ‘ping’, there is software that Whatsapp-like a continuation of it.”
Security
What speaks for BlackBerry is the security of its services. “It lies in the time of Prism terribly well in the market. They have their reputation with BlackBerry. Has always been the secure service. But precisely that reputation has been bitten when she last year of their encryption key to the Indian public expenditure. I do not know why would have. they have not already done to the NSA that we in any event. know the selling points that BlackBerry has to convince us are actually nil. “
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